Frequently Asked Questions

Mobile Original Equipment Manufacturers or mobile OEMs are smartphone device manufacturers that dominate the global telecommunications industry such as Xiaomi, Vivo, Oppo, Transsion, OnePlus, Realme and Huawei

AVOW has official partnerships with mobile OEMs like Xiaomi, Oppo, Vivo, Realme, Oneplus, Huawei, Transsion, Itel, Inifinix and Tecno

Benefits of running user acquisition campaigns with mobile OEMs are – they are brand-safe, fraud-free, and cost-efficient with access to more than 1.5 billion daily active users.

Yes, we can support you and the team from launching on the alternative app stores to app discoverability, and also help you scale your app’s user acquisition goals with performance optimizations.

No, we are an agency managing your mobile marketing spend with full transparency. AVOW is an on-device mobile OEM user acquisition specialist which bridges the gap between mobile marketers and users. We aggregate mobile OEM inventory such as Xiaomi, Huawei, Vivo, OPPO, Oneplus, realme and Transsion across alternative app stores, beyond pre-install apps while connecting mobile marketers with an untapped audience of more than 1.5 billion daily active users.

Targeting capabilties vary on different mobile OEMs. But in general, you can access Appographic targeting, Device targeting, Demographic Targeting, Geo Targeting.

Creative placements vary on different mobile OEMs. But in general, you can do Banner, Interstitial, Video, Splash Interstitial, Native, Push Notification, Screen takeover and dynamic preloads.

Display Traffic, App Store Traffic and Google Play Auto install (Dynamic Preloads)

CPI – to begin with. Once we run the campaign and collect enough data after the first few weeks, we then move towards a more performance based model (CPR,CPA)

Yes, each mobile OEM has a minimum, rather specific budget for the initial test. AVOW can help to build a customized launch strategy for every mobile OEM.

Yes, we are, and so are our partners.

That’s right! We do offer Dynamic Preloads across multiple mobile OEMs globally.

Yes! AVOW can help boost your numbers by running Dynamic Preloads inventory (Google Play Auto Install), as well as display advertising.

Yes, of course. We can support you with seasonal promotions on specific app stores.

AVOW is focused on performance and can tap into unique placements available via our exclusive partnerships with the various mobile OEMs. Combined with our knowledge and expertise on the kind of creatives, ad placements, and traffic that work the best for each app vertical, we can help your app reach new, untapped, quality users.